Purpose behind Goals

The Darling Detail wearing Trouve Open Back Midi Dress and Rebecca Minkoff Isobel Hobo.Fashion Blogger wearing Trouve Open Back Midi Dress and Dior Sunglasses with Rebecca Minkoff Isobel Hobo.Fashion Blogger The Darling Detail wearing Trouve Open Back Midi Dress.Fashion Blogger wearing Trouve Open Back Midi Dress and Dior Sunglasses with Rebecca Minkoff Isobel Hobo.Fashion Blogger wearing Trouve Open Back Midi Dress and Dior Sunglasses with Rebecca Minkoff Isobel Hobo.The Darling Detail wearing Trouve Open Back Midi Dress and Dior Sunglasses.Fashion Blogger wearing Trouve Open Back Midi Dress and Dior Sunglasses with Rebecca Minkoff Isobel Hobo.The Darling Detail wearing Trouve Open Back Midi Dress and Rebecca Minkoff Isobel Hobo.

What are your thoughts on goals?

We all have goals:  long term, short term, financial goals, relationship #goals, squad goals, you know – goals? We check them off our lists, or maybe we never check them off at all — but at the end of the day, we always have some type of #goals. Goals are wonderful; they were actually the checklists (this one in particular) that got me through quitting my job and taking my blog full time. They are necessary and are rewarding.

On Thursday, I had the fab-u-lous opportunity to speak to the Austin blogger & fashion community about my career and success in Austin. And I did hit on a ton of essential points such as authenticity, staying on a one-lane track (your own, and no one else’s), as well perseverance, patience, and more. But I ended with what I think is the most important aspect of chasing your dreams: your purpose beyond the goals. Now let me reiterate. Goals are wonderful and they are necessary pats-on-the-back; in fact, drivers-to-success are essential in any industry. BUT, one thing I have learned from attaining all my goals in a much quicker fashion than I ever would have dreamed of happening  — was that there must always be a larger purpose beyond my goals. What was/is the fuel to my fire? What happens when you hit all your goals and suddenly you realize you have no more goals to hit? (This can happen and I am a testament to this principle.) What makes you get up in the morning? What are you ultimately fighting for?

These are all questions I struggled with after attaining pretty much all the goals I set for myself in a very accelerated amount of time and I think that it’s something essential to touch on for any age. As a 20-something, we start to dream up how our lives are going to look and then we realize that those dreams aren’t all that fulfilling. That goal didn’t really fulfill you the way you really thought it would — did it, Jessi?

Now everyone has a different purpose behind their goals. In particular, I’ve found that mine is my walk with God, faith, Jesus Christ, and spreading it. Whether it’s to my friends, random strangers, or planting a seed to you all. This is where I found my purpose beyond the everyday goals. Which is why I’m incredibly excited to start adding in a dash of personal stories to the blog from here on out, as well as incorporating a little bit more faith into my weekly posts (if you’re not into it – no worries, I will not be offended if you skip right over!). But that’s just me. Today — I encourage you to think about what your purpose, driver, ultimate what-makes-you-get-up in the morning factor really is — and how to share it.

I wore this elegantly classic dress to speak at the blogger event, feeling like it represented the perfect mix of timeless and elegant style (I felt that way as well) — while still adding a conservative touch of trends (also perfect for all you business casual girls). Get it on the dress details here, and more outfit details below. XOXO

Jordan Afshin Photography

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  1. Eleni

    Love this post. You are such a classy, beautiful person, and I love following your blog! This was just what I needed to hear today!

  2. Samantha Crouch

    What a great post! Love the clothes, as always. But so glad to be hearing you will be adding a faith touch and sharing your stories. As a believer as well, I can’t wait to walk alongside you as you take this step out in faith! You go girl! Praying for you!

  3. Emily

    Really excited to hear more about your faith! I think blogging has become such an outlet for me, to be able to put my words and questions and emotions toward God down on something other than my journal, where others can read and help me and let me help them. It’s become one of my favorite things about blogging, no doubt! You’re just giving me even more reasons to love your blog:)!

    1. Emily – you are so sweet and I am so glad this serves as inspiration for you as well. That makes me feel fulfilled, yes it’s wonderful to drop a little seed here and there and put a deeper meaning into it all! Especially when faith is so important to us! Thanks sweet girl XOXO

  4. Love that pretty dress! And what beautiful words to share. I’ve admired your success with blogging since I started my blog. You seem to have an amazing perspective on life and a great work ethic. Wishing you all the best in your endeavors!


    1. Aw thank you Vanessa! So happy to know you and have you as a reader! XOXO

  5. Alyssa

    Love this elegant dress! I totally agree with having a strong purpose behind your goals and look to Jesus to help me find the strength to achieve them. Love that you added a personal touch to your post! So wonderful 🙂


  6. Rachel

    This dress is fabulous and look great on you! I totally feel you about the idea of goals and the fire that burns behind them. I’m really good at setting goals but terrible at figuring out the smaller steps I need to take to meet those goals!

    Rachel | http://www.seashellsandsparkles.com

  7. Paula

    This is such a lovely dress! I am a believer as well. I am so happy for you that you have decided to fulfill the gospel with your blog!

    Paula- http://www.livingpaula.com

  8. Marissa

    Love this post + love you! So proud of you and so proud to call you a sweet friend. xoxo

  9. Molly

    Go, Jess! I feel so blessed to have you as a friend, and your readers will feel so fortunate to know the wonderful person you are inside and out!

    Cannot wait for this weekend! Good things are in store.

  10. Monica l.

    I love all your outfit posts, do not get me wrong! However, I think it would be cool to see more real photos and not photoshoots. I live in Austin and was at the Whole Foods one evening, and I randomly saw you when I was in line. I was like, “Hey, that’s the girl I love to follow on Instagram for inspiration!” It was so cool to see a blogger gal like yourself not dressed up in a perfectly curated outfit, with no makeup (flaws and all), no hair styling, and in clothes you were probably wearing while hanging out on your couch. You looked totally different, but still super cute! I think that inspires me more than when I see clearly staged photos (even though they are still so pretty) xoxo

    1. Hey Monica!

      I REALLY appreciate this comment 🙂 Seriously – its really well-thought out and haha! Whole Foods is my second home. That’s actually something I’m working on right now — adding more personal to the blog and instagram accounts in general. The hardest part is finding the time to produce more content, and the great news is that I’m currently training 3 people, so soon I will have more time to get personal and thoughtful with everyone. It’s hard to maintain that balance – and I think you have a wonderful point, people want to see real life. Hopefully I can incorporate more of that into the blog soon enough!

      Seriously I appreciate it – adore you! Next time come say hi!!

      XOX Jessi

  11. Morgan

    That dress was the perfect mix of professional and fashionable for a speaking engagement! Also, totally relating to your greater goal of spreading your love for Jesus. The world needs more of that and I can’t wait to see what you share! Have a great weekend!

    How 2 Wear It [] http://how2wearit.com

    1. Ah – SO glad to hear it 🙂 Yes one step at a time, I think planting a seed is so important! Thanks so much for your feedback, girl! XO

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